Job Overview
As a Social Media Manager, you’ll be responsible for creating, managing, and executing a company’s content across various social media platforms. Your role involves planning campaigns, engaging with followers, analyzing metrics, and collaborating with other departments to align social media strategies with overall business goals.
Typical Responsibilities:
- Planning and Developing Social Media Campaigns: You’ll strategize and create compelling content for social media platforms.
- Content Creation: Crafting engaging posts, videos, photos, and infographics.
- Posting Across Platforms: Managing content distribution across social media accounts.
- Customer Engagement: Interacting with customers on different channels.
- Campaign Analysis: Monitoring and evaluating the effectiveness of running campaigns.
- Staying Current: Keeping up with the latest social media trends1.